Wednesday, January 25, 2012

Cover letter works when you are unemploy


For many of us, writing a cover letter is about as fun as having a root canal or being audited by the IRS. Add a period of unemployment to the mix, and the task can seem downright daunting. Don’t let time away from the workforce prevent you from writing a good cover letter. Try these expert tips…….. 

The purpose of a cover letter is to pique employers’ interest so they want to interview you. “Talking about unemployment is a downer, and job candidates should only provide information that enhances their value to an employer and makes a compelling case for an interview,” says Linsey Levine, a licensed counselor and president of CareerCounsel, based in Ossining, New York.

Sue Campbell, president of resume-writing firm 1st-Writer.com, agrees that the cover letter should emphasize the job seeker’s strongest qualifications. “Focus on what you can contribute and how this contribution will benefit the employer,” Campbell says. Address relevant skills, abilities, education and experience that will enable you to provide exemplary work, she adds, not extraneous information about your unemployment. 

If you’ve been sitting idle at home when you could have been engaged in career-related activities, it’s time to spring into action. “Job hunters with big gaps of unemployment should demonstrate what they did to be productive while they were not working,” says Nancy Friedberg, a career coach with Career Leverage in New York City.

Friedberg coaches her clients to remain active and keep their skills fresh during periods of unemployment. “If you have done nothing career-related during your unemployment, start today,” she says. Friedberg suggests  volunteering, going back to school, securing freelance or part-time work, assuming leadership roles in charitable organizations or becoming active in your professional organization. “Every activity you undertake requires a skill whether you are paid or not,” she adds.

Millions of people have lost their jobs recently, and employment gaps no longer carry the stigma they once did. It’s not necessary to explain a few months of unemployment due to circumstances beyond your control, such as a layoff.

However, it is a good idea to account for longer-term unemployment. Trisha Scudder, president of New York City-based Executive Coaching Group, coaches her clients to deal with the gap and avoid making excuses. “The bottom line is that there’s a gap,” she says. “You can’t hide it. Tell it straight, and don’t make apologies. Show the interviewer how this makes you a more attractive candidate.” For example, she suggests adding a line to your cover letter saying something like, “Returning to full-time employment after caring for an ill family member, I am eager to contribute my 15 years’ experience in (career field) to benefit your company.”

Campbell also offers verbiage to help explain unemployment: “Since leaving my last employer, I have been completing intensive training in ____” or “I have been contributing my time and talents to the successful advancement of Charitable Organization, while actively seeking a full-time position with a leading company such as yours.”

Scudder advises job seekers not to provide too much information about the unemployment. “Don’t let this gap distract you from the primary purpose of the cover letter -- demonstrating what you could do for the organization if hired,” she says.

However, sometimes special circumstances can work to your advantage. Scudder suggests thinking about how the unemployment could make you a better employee. “For example, did it inspire you to move to a new industry or career? If you took on freelance work, did it teach you the value of retaining clients?” she says.

Friedberg had a client who was diagnosed with cancer and missed an entire year of employment following graduation. “In his cover letters, he confidently and honestly wrote about his cancer,” she says. “He explained that he doubled up on classes in between chemotherapy treatments in order to graduate and sat for the first part of the CPA exam. An accounting firm was so impressed that they called him in for a series of interviews and hired him based on his character, his can-do attitude and his perseverance.”

Whether your time off has been because of a layoff, job termination, illness, care of sick relatives, child care, a sabbatical or any other reason, the purpose of a cover letter -- to generate a call for an interview -- remains the same. “If job seekers can draw a correlation between what they offer and how they will benefit the employer, then the cover letter should achieve some real success,” Campbell says.

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